Snoop Dogg – Paid Da Cost To Be Da Boss

Original gangsta reforms

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The Daily Star branded him an “evil bastard”, but Snoop Dogg has long been the acceptable face of gangsta rap, an artist who, behind the ballin’ and bangin’ veneer, ultimately just wants to be loved.

Well rid of the dangerous Death Row and wretched No Limit record companies, he treads a line between loving monogamy and club bangers (the Neptunes on form again), emphasising accessibility throughout.

Real venom, though, is reserved for Death Row’s Suge Knight on “Pimp Slapped”, which should raise both Snoop’s sales and his life insurance premium.

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