The Kinks‘ Ray Davies is among the acts to give their backing to the launch of a new scheme aiming to help music fans identify authentic music retailers on the internet.
Organisers of Music Matters are encouraging legitimate music websites and retailers to adopt an official logo to show that they are operating legally.
Bernard Butler and Noisettes are also among those to have praised the scheme.
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A series of commissioned videos explaining why buying music legally matters have also been released by Whymusicmatters.org, and reference the likes of The Jam and Nick Cave. Each of the videos will form part of a screening night, which takes place tonight (March 24) at London‘s Cargo venue.
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