If you blinked you would have missed it though
Eels’ man Mark ‘E’ Everett yesterday (February 3) achieved his ambition of getting an advert for his ‘Useless Trinkets’ collection on TV during the annual Super Bowl programming.
Hindered by the huge costs of getting an advert placed during the monumental annual game, on average $100,000 a second, as the game goes out to 140 million people worldwide – Everett decided to make a five second clip — which eventually was cut to just one second in length.
For those of you that blinked during the ad-break, check out the one-second and full version by clicking here.
For more information about the two Eels tenth anniversary releases, ‘Meet The Eels: Essential Eels Vol 1, 1996-2006′ and ‘Eels Useless Trinkets: B-Sides, Rarities and Unreleased 1996-2006′ – click here.
Everett will also be playing a series of shows with the Eels from next month. They are set to play:
London, Royal Festival Hall (February 25)
Birmingham, Town Hall (26)
Manchester, Bridgewater Hall (27)
Glasgow, Royal Concert Hall (28)
Gateshead, Sage (March 1)
Brighton, Dome (2)