Aldi have teamed with Napster
Budget supermarket chain Aldi have teamed up with Napster to launch their own music streaming service.
Music Week reports that users will have access to Napster’s catalogue for €7.99 per month, €2 cheapper than Napster itself.
At the moment the service – Aldi Life Musik – is only available in Aldi’s native Germany.
It’s not yet confirmed whether this service will be available in the UK.
The service will be available in apps for Android, iOS, Windows and desktops, and will include access to 4,000 radio stations as well as 10,000 audiobooks.
Recent statistics from Germany’s Federal Music Industry Association showed a 87 per cent increase in online streaming from the previous year. Streaming revenue now accounts for 12.8 per cent of all music sales in the country.
“Digital business is the driving force in the German market,” said Philip Ginthör, CEO Sony Music GSA. “The music industry will achieve sustainable growth if we continue to focus on investing in talent and fair digital revenue models.”
BVMI Managing Director Dr Florian Drücke told Billboard of the news, “The 87 percent increase in music streaming even exceeds the forecast contained in the streaming study we published back in March. With regard to current discussions about copyright amendments, it’s important we don’t forget that the digital licensing business needs reliable conditions to function effectively, and this requires involving creatives and their partners in the revenues generated by the platforms to the appropriate degree.”
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